When launching a new book, especially if it’s a personal brainchild, you need to have a coherent and articulated plan to help you make the most of your efforts. In this article, we are going to look at a 3-step plan that will help you get your book off the ground effectively. Step One: Pre-launch…
It is quite common to hear, “follow your heart�? or “do what you love�? when it comes to publishing. While this advice is certainly worth considering, it’s also important to consider the bottom line. Alas, authors and publishers need to make a living. As such, it’s important to focus on profitable niches. In this article,…
When starting in the publishing business, it can be difficult to determine how much you can earn from your releases. It’s important to note that some titles will sell better than others. Unfortunately, that’s the name of the game. In fact, you might find that some releases sell incredibly well, while others flop. But don’t…
When it comes to projecting sales, it can be easy to dream big. After all, who doesn’t want to earn five-digit or even six-digit monthly sales? However, reality might be a bit different. So, let’s take a look at how you can realistically calculate your book sales as you move forward. Control your expectations Perhaps…
In 2020, the pandemic set the tone for all marketing efforts in the publishing industry. With 2021 upon us, it appears that the pandemic will continue for the foreseeable future. So, it’s important to take this into account as you move your marketing efforts forward. In this article, we’re going to take a look at…
When talking about the future of books, lots of folks out there ask themselves, will books eventually disappear? Now, this question doesn’t mean to imply that people of the future will stop reading. What it implies is that books, as we know them, may disappear. This is certainly plausible when considering that the future may…
2020 has been a singular year. The current state of affairs shows that the world can indeed be paralyzed given a significant global concern. This year, many businesses were forced to shutter their doors and move their business to the online realm. For businesses unable to do this, their survival most assuredly has come into…
Lots of folks consistently ask themselves, what is the future of publishing? Is it print or digital? There are two answers to this question: a short one and a long one. In this article, we are going to explore both answers to this question. As such, we will determine the future of publishing based on…
There is no question that 2020 was quite the year. The pandemic gripping the world forced people and businesses to transform the way they do business regularly. While practically everyone is yearning for a return to the pre-pandemic status quo, the fact is that all bets are off. So, this leaves most people thinking, will…
When thinking about the publishing industry, we must consider the trends that currently shape it. On the whole, these trends make the publishing industry one of the most dynamic industries around. How so? The current trends in the market today have led the publishing industry to continue its transformation from a print model to a…
