If you’re serious about producing audiobooks, then you most likely have Audible in your sights. After all, Audible is the largest platform dedicated to providing audiobooks. In this article, we are going to give you the lowdown on Audible, and why it’s become so popular in recent years.
What Is Audible?
Audible is a subscription service that offers audiobooks and podcasts. It’s owned by Amazon, so you know it isn’t going anywhere anytime soon. Audible has grown in popularity over the last few years thanks to the promotion it’s gotten from Amazon. Moreover, the volume of material and celebrities offering content makes it highly attractive.
What Can You Find on Audible?
Audible offers audio content. As such, this content is essentially based on audiobooks and podcasts. Audiobooks come in all shapes and sizes. Plus, anyone can post their audiobooks on Audible. There are no restrictions insofar as being an established publisher or a one-man band. Also, you’ll find books narrated by celebrities, authors themselves, or professional narrators.
As for podcasts, you can find any number of podcasts by celebrities or based on specific topics. So, you are definitely spoiled for choice when it comes to podcasts.
How Can You Make Money on Audible?
Users pay a membership fee to get on Audible much like Amazon’s Kindle. This membership fee gives users access to the entire library in addition to one free book every month. Depending on the type of membership plan, users get credits that can be used to download books every month. If they run out of credits, they can purchase books directly for a price.
Publishers make money every time a user downloads their book. Every download is essentially pennies on the dollar. Therefore, you make money based on the number of users that download your content. In short, the more users download your content, the more money you make.
When users purchase your content outright, that is the pay the full price, you get a royalty. This royalty generally hovers around the 40% mark. Plus, users get the option to purchase the Kindle version of your book as well. This means that you have two options to make a sale.
If you plan to sell your book on your website, you can do it so long as your purchase system redirects users to Audible. This is a useful option as it saves you from installing payment and sales software on your site.
Is Audible Worth It?
The popularity of audiobooks has been increasing over the last five years. Therefore, more and more users are discovering the usefulness of audiobooks. This means that you can also get a share of the market. Consequently, entering the audiobook market is totally worth it. However, you must be patient and dedicated to producing quality content. If you can deliver quality content on a consistent basis, then Audible will certainly be worth it. So, if you’re serious about publishing audiobooks, Audible is certainly the place to be. While there are other platforms out there, Audible makes the process as easy as possible for newcomers and pros alike.
